Our film is conventional of horrors, and therefore we expect it to be popular with a mainstream audience. Although our films would essentially be categorized as a British Film, it follows many more conventions of those of an American one. British Horror Films are never as successful with audiences, and tend to exaggerate the British Culture within them. I have looked at two successful British Horror/Thriller Films: The Awakening and The Woman In Black. The Awakening is 2011 films, produced and distributed by BBC Films, Studio Canal UK and Creative Scotland.With a budget of around £3 million and The Woman In Black was the more successful film, with a bigger budget of £15 million, distributed by Momentum Pictures. Both play on the stereotypical wealthy culture of Britain and that is why I do not think any of these distributors would be supportive of our film, neither suited.
It would be more suited if our film was distributed by a company such a Lionsgate, which has produced many major films such as A Cabin in The Woods, The Hunger Games and American Psycho.
We wanted our film to have a big cinematic release, as that appeals more to our mainstream audience. With a bigger budget we would be able to advertise the film more, making the audience more aware of it. Our target audience are a more passive audience, and therefore would potentially watch a lot of television already, and this is why we would advertise it on mainstream channels.
Overall I think it would be best suited for our distributors to be American, or Co with american production companies. This would really help to address our targeted audience, as we know they have successfully distributed our competitors. However, Momentum Pictures co distributed with the american company CBS films, which could have led to the $127,730,736 box office success of the film. Even though our film does not have much British Culture in it, a company such as Momnemtum Pictures could still be suited to out film. It has also distributed films such as Insidious Chapter 2 and Sinister which are both competiton to our film. The difference between these types of vompetition is the supernatural beings which they have in their films. This could mean our intended s=target audience are less interested because the 'killer' is a deluded human being, or it could possibly intrigue them more, as it makes it moire realistic and frightening.
